When you convert data from a geospatial format to DWG format, you can set up appropriate DWG layers and styling information for the incoming data automatically. This allows you to send out appropriately styled drawing files to AutoCAD users.
You use AutoCAD layers to set up the styles. You can also create blocks, linetypes, and other elements you need for styling. You save these items in a drawing template, and then create a new map using that template to hold the imported data.